{"id":4400,"date":"2017-01-05T02:06:03","date_gmt":"2017-01-05T00:06:03","guid":{"rendered":"http:\/\/gr-01.de\/www-whitepapers.grafik-und-redaktion.de\/?p=4400"},"modified":"2017-01-05T02:06:03","modified_gmt":"2017-01-05T00:06:03","slug":"how-to-quickly-overcome-facebook-ads-20-percent-text-rule","status":"publish","type":"post","link":"https:\/\/whitepapers.grafik-und-redaktion.de\/?p=4400","title":{"rendered":"How to Quickly Overcome Facebook Ad’s 20 Percent Text Rule"},"content":{"rendered":"

I will confess,\u00a0Facebook\u2019s 20% text limit in images was driving me crazy. \u00a0 I said some not-so-nice things about this rule!\u00a0 I\u2019m a Facebook Marketer, so trying to create a Facebook Ad that pertains to Facebook without using the word Facebook, or Facebook image representations, and keeping text to less than 20% is CHALLENGING! I was pumped when Facebook announced the larger image sizes for link page posts in September\u2026.4x on mobile and 8x on desktop! \u00a0Sweet! \u00a0They also announced changes to their Ad image and Sponsored Stories images sizes (full guide here on Facebook, or access it here from our server if needed) to bring images sizes into a more cohesive order. \u00a0That was great. But\u2026..I\u2019ve had dozens of Facebook Ads rejected. \u00a0 Sometimes those ads would start, get some reach, then get squashed by Facebook as unapproved. \u00a0Generally, it was always too much text! \u00a0\u00a0I\u2019ve got the email memorized\u2026 So then I started using their tool noted in the link above, \u201cYou may upload your ad image\u00a0to see why it is considered 20% text\u2026.\u201d. \u00a0 What I found was that their grids were not flexible! See how the words, \u201ceBook Guide To\u201d in the title line below has Facebook\u2019s grid line running horizontally through it? The \u201cB\u201d and \u201ck\u201d of \u201ceBook\u201d, and every letter of \u201cGUIDE TO\u201d have the line running through it. Yep, they were dinging me as shown in image below. \u201cGuide\u201d for instance was being noted as in row 1 column 2 and row 2 column 2. Any grid with text equals 100% of that box as having text in it! \u00a0Yes, so a slight overlap into a grid, means the whole box was included. \u00a0Go ahead, test your image here: Facebook\u2019s Ad Tool to Test Text in Images: \u00a0https:\/\/www.facebook.com\/ads\/tools\/text_overlay. So, if I move my text slightly to fit within grids and not overlap grids where not absolutely necessary, BINGO! \u00a0I meet the criteria and stay within 20%! See below. So, I modified my images, loaded up to Facebook to test, then repeated. Loaded, repeated. \u00a0Loaded repeated\u2026. trial and error until I got the text laid out to fit within grid boxes so that I was within the 20%. \u00a0This was painfully slow!\u00a0I need to be efficient!!! \u2026..So I created my own PhotoShop Templates with the Grids! Then I thought, \u201cWell, others might need these as well!\u201d \u00a0So I packaged them! All you need to do is download this Zip file and the top layer in each is the grid. \u00a0Simply add your design layers below the grid layer, then turn the grid layer on and you immediately know if your image meets the 20% text guidelines, or if you need to move your text a bit so that it doesn\u2019t get dinged by overlapping! OPTION #2 \u2013 If you don\u2019t want to download and have this layer in your images, you can also setup a 20% Grid in PhotoShop and turn it on or off. \u00a0Here\u2019s how: Go to Edit > Preferences > Grids, […]<\/p><\/blockquote>\n

Quelle: How to Quickly Overcome Facebook Ad’s 20 Percent Text Rule<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

I will confess,\u00a0Facebook\u2019s 20% text limit in images was driving me crazy. \u00a0 I said some not-so-nice things about this rule!\u00a0 I\u2019m a Facebook Marketer, so trying to create a Facebook Ad that pertains to Facebook without using the word Facebook, or Facebook image representations, and keeping text to less than 20% is CHALLENGING! I […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-4400","post","type-post","status-publish","format-standard","hentry","category-redaktion"],"_links":{"self":[{"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/posts\/4400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4400"}],"version-history":[{"count":1,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/posts\/4400\/revisions"}],"predecessor-version":[{"id":4401,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=\/wp\/v2\/posts\/4400\/revisions\/4401"}],"wp:attachment":[{"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whitepapers.grafik-und-redaktion.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}